You need more new patients, more referrals, more reactivations, and better compliance. And you need all of that, without breaking the bank with ads, or driving yourself nuts with spinal screenings.
Let me fix that for you.
(oh, and did I mention that we're going to do it all on autopilot?)
It’s getting pretty rough out there for chiropractic. Strike that- it isn’t GETTING rough, it IS rough. Chiropractic offices are dropping like flies. Everybody’s struggling. Declining reimbursements, not enough new patients, too much competition… It’s enough to get you thinking about a new career choice.
Listen, I don’t want to see you and your practice go the way of the dinosaur. I care too much about this profession to see good fellow chiropractors swirl down the drain because they’re stuck with using old, outdated promotional tactics that are not only expensive, but make the doctor miserable with hard selling and spinal screenings and all that other nonsense that I’ve had to suffer through and I know you have too.
It’s not your fault; it’s that we’ve all, as a profession, been stuck with the same so-called marketing “gurus” who got their start in the Mercedes ‘80s… when it was EASY to make money with chiropractic. You could do clumsy, silly crap and still do fine. Well, not anymore. But those guys (I call them “dinosaur” gurus) keep on selling the same tired old scripts and tired old hard sell techniques. They’ve never evolved, and the practices that keep following their techniques are quickly going extinct.
Like I said, I don’t want to see that happen to you. So you need to ask yourself…
...is there a better way to promote my practice?
Watch out, now. I might be about to blow your mind.
I’m about to reveal the secrets of 21st century digital marketing that will allow you to blast your stats into the stratosphere ON AUTOPILOT, WITHOUT spinal screenings, WITHOUT hard selling, WITHOUT any of that garbage that those dinosaur “marketing gurus” from the ‘80s have been pitching to you for the last 30 years.
This is a complete system of coordinated digital strategies designed to replace your personal efforts- you know, as in you having to run around like a chicken with it’s head chopped off chasing after patients- with automated, efficient, and SUPER cheap solutions.
It isn’t anything as simple as Google Ads, or Local SEO, although those are steps in the right direction (and you can easily plug those into this system and see DRAMATIC increases in the efficiency of your ad spend). It’s something so different, so new, that 99% of the profession doesn’t even know it exists.
PLEASE PAY CAREFUL ATTENTION TO WHAT I’M ABOUT TO TEACH YOU. Keep in mind that if you hired me as a marketing consultant on an hourly basis, it would run you $500 an hour, so I strongly suggest you take some notes to fully take advantage of this free information.
All right. I want you to picture a flow chart, from A to B to C to D. Each letter represents a different component, which, like the new patient sequence you just downloaded, is designed to replace some old, outdated marketing technique with a newer, modern way to boost your practice on autopilot. And, they all line up and feed into each other, making their effectiveness more than the sum of their parts.
The actual digital marketing architecture (that’s just the fancy term we use in the industry for this sort of algorithmic system) we’ll use is, well, a bit more complicated than that diagram, but it’s a good start. Now, any one of these components is helpful, but used together, in sequence, they become a powerhouse.
The first component introduces new patients (or prospective patients) to your office and trains them to open your emails. The second is designed to keep them interested and engaged with your office so that they don’t drop off of care, and also serves to boost referrals and reactivations. Additional components do things like identify (on autopilot) which of your patients or prospective patients are interested in various products or services, and develops that interest to the point of their setting an appointment or purchasing the product.
Picture referrals coming in that you never asked for. Picture reactivations coming back in for care that you (or your staff) have never spoken to. Picture increased patient compliance without your chasing after them. Picture new patients arriving in your door and you haven’t had to do a thing- and they’re enthusiastic about being in your office from the get-go!
By using an integrated system of automated components, you can automate 90%+ of your marketing AND get better, cheaper, easier results!
I mean, unless, of course, you REALLY love standing in the corner of a health food store with a clunky old SAM unit, begging for attention?
You've probably never even heard of anything like this before.
I’m not surprised. The so-called “practice management gurus” who all got their start back in the Mercedes ‘80s have no clue this stuff even exists. They’re too busy selling you the same warmed-over, re-hashed hard sell garbage they’ve been hawking for the last thirty years.
I’ve been through most of their programs and frankly, they’re laughable. The same tired old “Chiropractic Evangelist” scripts, chock full of the hard sell, that turns you into a door to door vacuum cleaner salesman, not a doctor. And yes, I had to put in WAY too many hours doing awkward, awful spinal screenings, working a cheesy SAM unit overtime in a desperate bid for new patients.
Screw THAT. How about I show you a way to leave all of that garbage back in the ‘80s where it belongs? How about I show you how to promote a practice with dignity, authenticity, and automated efficiency, so that you can finally practice the way you want- ethically, profitably, and happily!
Ironically, I learned how to do this when I started promoting my nutritional supplements online. And after learning these digital marketing techniques, I thought “Why can’t I use these for my office as well?” And you know what? It worked like a charm.
So I decided, let me show other good, solid, ethical doctors how to do this. Because frankly, it’s getting pretty scary out there.
As I’m sure you’re aware, these are uncertain times for chiropractic. Reimbursements are shrinking, co pays are rising- it’s getting harder and harder to get more patients to come in at all, much less to be able to find those patients without breaking the bank with advertising costs or driving yourself batty with spinal screenings or other outside events.
It doesn’t help that for the last thirty years, the ‘80s guru knuckleheads have been teaching the profession all the wrong ways to promote themselves, and now chiropractic has one of the lowest trust ratings in healthcare.
The old "analog" ways of marketing an office are dead.
That way is too hard, too expensive, too pushy, too inefficient. That’s why I put together a “basic training” course, that covers all of the essentials of a 21st century digital marketing program (complete with templates to get you up and running in no time flat).
To survive in chiropractic today, you need an automated system to:
- increase new patients
- boost referrals
- increase reactivations
- encourage compliance
...not to mention to be able to direct existing patients towards new products and services.
Oh, and don't worry...
You Don't Need Any Technical Skills Whatsoever To Use This Course!
I don’t know computer code or any other IT technical voodoo stuff. Everything I use to make this system work is easy and plug and play. Believe me, if a tech dummie like me can do it, you can do it.
In my digital marketing basic training course, you’ll learn how to:
- Get new patients in the door without having to do awkward screenings or other events that are not realisitically scalable
- Avoid the burnout of hard selling all the time
- While you're at it, toss hard selling completely out of the window and focus on being a doctor and educator
- Automate 99% of your marketing so that you (or your staff) never forget or procrastinate something into oblivion
- Make your report of findings or other personal interactions with your patients more effective
- Keep patients engaged with your practice so they keep up with their care plan (without having to resort to pestering phone calls)
All this is waiting for you to discover and implement in your practice, replacing dusty old worn analog marketing methods like reactivation phone calls (bet you can’t wait to get rid of that one).
Even better, MOST OF THE WORK IS DONE FOR YOU. You'll be provided with templates that you can use with minimal effort to build out your own digital marketing architecture in days. Believe me when I tell you, the templates are worth just as much as the training (if not more so!).
You’ll see a huge difference in your internal and external marketing effectiveness AND save yourself a tremendous amount of time and bother by implementing a digital marketing strategy- and this basic training seminar along with its associated toolkit and templates will get you going in no time.
So What Does This Course Look Like?
It isn’t just a video seminar series. Included are all the tools you’ll need to get up and running in no time, including multiple pre-made templates that do 90% of the work for you. Once you upgrade, you’ll get access to an online, six module course consisting of:
- The core 26 videos (a $397 value)
- 4 pre-made templates (a $97 + $97 + $197 + $97= $488 value)
- Bonus material ($197 value)
- Free access to any future updates
Put together, this package is worth more than $1082… But it’s not going to cost you anywhere near that much. I’m not some slimy ‘80s guru who’s going to try to railroad you into a $12,000 annual contract to teach you outdated Scientology sales scripts or something like that. In fact, you’ll be able to get this program for about the same cost as a typical continuing education seminar (without having to travel or give up a weekend just so you can fall asleep in an uncomfortable hotel conference room)!
Let me make it easy for you.
I get it that this whole thing may sound new and different and you’ve probably never heard of digital marketing architecture before, so let me make it easy and give you FREE access to the first module of videos. I’m going to let you have complete access to the first part of this ground breaking, life-altering information for FREE, so that you can see exactly what it is you’re dealing with.
Listen, I know the feeling. I’ve shelled out tons of money for a seminar before, having no idea what I’d really get out of it, and ended up COMPLETELY burned. I don’t want you to worry about that at all. Obviously, I can’t just give the course away, but I can let you get a good peek behind the curtain to see if this is something you’d like to get in on.
Plus, it’s a nice way for you to see how I structure my courses, and decide if I’m the kind of guy you want to work with. Like I said, I know there’s tons of overpriced, underperforming marketing consultants out there, selling the same old worn out garbage they’ve been peddling since the ‘80s. I’m not that guy, and I’m willing to show you just how different I am, and just how new and game changing digital marketing is.
After you check it out, if you like what you see, sign up for the course. Oh, and by the way, there’s none of this watch it one time and we’re done nonsense. You get access to the online course for as long as you need it. Watch the videos as many times as you need to. If something wasn’t clear, just rewind and watch it again. I want you to be confident that you’ll learn what you need to in order to be able to launch your practice levels to superstar status.
Take charge of your future and start making practice fun and not a constant patient-chasing chore. Sign up for my course and see how together, we can change not only your practice but the entire profession for the better!
PS. Because you recently participated in our promotional contest, I have a special offer for you. I’m going to discount the regular price of the course from $497 down to $247. That’s right, you can get the whole kit and caboodle for HALF PRICE if you’re willing to move on this now. But this special offer ends soon, so take this opportunity to grab this deal while it lasts!
PPS. If you’re not ready to take action on this yet, don’t forget, you can still access the first module for free to check it out a little more and see what it’s all about. But if you like my New Patient Sequence, I know you’ll FLIP for the whole Basic Training course!